:root{
  --canvas:#f9f9fb; --ink:#1a1a1e; --muted:#5c5b63; --line:#e4e4e7;
  --accent:#b0522c; --accent-dark:#7a3a1e; --accent-tint:#f3e3da;
  --mono:'SFMono-Regular','Consolas',monospace;
  --serif:Georgia,'Iowan Old Style',serif;
  --sans:-apple-system,'Segoe UI',Arial,sans-serif;
  --radius:10px; --gap:24px;
}
*{box-sizing:border-box; margin:0; padding:0;}
body{font-family:var(--sans); background:var(--canvas); color:var(--ink); line-height:1.6;}
img{max-width:100%; display:block;}
a{color:inherit;}
.reveal{opacity:0; transform:translateY(14px); transition:opacity .5s ease, transform .5s ease;}
.reveal.in{opacity:1; transform:none;}

/* Header / nav */
header{padding:20px 6vw; border-bottom:1px solid var(--line); position:sticky; top:0; background:rgba(249,249,251,0.92); backdrop-filter:blur(6px); z-index:10;}
.nav{display:flex; justify-content:space-between; align-items:center; max-width:1100px; margin:0 auto;}
.logo{font-family:var(--serif); font-size:20px; text-decoration:none; color:var(--ink);}
.logo em{font-style:italic; color:var(--accent-dark);}
nav.links{display:flex; align-items:center; flex-wrap:wrap;}
nav.links a{color:var(--muted); text-decoration:none; margin-left:24px; font-size:14px; white-space:nowrap;}
nav.links a:hover, nav.links a.active{color:var(--ink);}
.nav-toggle{display:none;}
@media (max-width:900px){
  nav.links{display:none; width:100%; flex-direction:column; align-items:flex-start; margin-top:16px;}
  nav.links.open{display:flex;}
  nav.links a{margin:8px 0 0;}
  .nav-toggle{display:block; background:none; border:1px solid var(--line); border-radius:6px; padding:6px 10px; font-size:14px; color:var(--ink); cursor:pointer;}
  .nav{flex-wrap:wrap;}
}

/* Buttons */
.btn{padding:13px 24px; border-radius:var(--radius); font-size:15px; text-decoration:none; display:inline-block; font-weight:500; border:1px solid transparent; cursor:pointer;}
.btn-primary{background:var(--accent); color:#fff;}
.btn-primary:hover{background:var(--accent-dark);}
.btn-secondary{border:1px solid var(--line); color:var(--ink); background:none;}
.btn-secondary:hover{border-color:var(--accent);}
.cta-row{display:flex; gap:14px; flex-wrap:wrap;}

/* Hero (home) */
.hero-wrap{max-width:1100px; margin:0 auto; padding:88px 6vw 56px; display:grid; grid-template-columns:1.3fr 1fr; gap:48px; align-items:center;}
.hero{max-width:700px;}
.hero-photo{position:relative;}
.hero-photo img{width:100%; height:440px; object-fit:cover; border-radius:var(--radius); border:1px solid var(--line);}
.hero-photo-cap{margin-top:12px; font-size:13px; color:var(--muted);}
.hero-photo-cap strong{color:var(--ink); font-weight:600;}
@media (max-width:860px){
  .hero-wrap{grid-template-columns:1fr; padding-top:56px;}
  .hero-photo{order:-1;}
  .hero-photo img{height:320px;}
}

/* Simple inner-page hero */
.page-hero{max-width:1000px; margin:0 auto; padding:64px 6vw 40px;}
.page-hero h1{font-family:var(--serif); font-weight:normal; font-size:38px; line-height:1.28; margin-bottom:16px; max-width:760px;}
.page-hero .lede{font-size:17px; color:var(--muted); max-width:640px;}

.kicker{font-size:13px; letter-spacing:1px; text-transform:uppercase; color:var(--accent-dark); font-weight:600; margin-bottom:18px;}
h1{font-family:var(--serif); font-size:42px; line-height:1.28; font-weight:normal; margin-bottom:22px; max-width:700px;}
.lede{font-size:18px; color:var(--muted); max-width:620px; margin-bottom:30px;}
.ethos{margin-top:26px; font-family:var(--serif); font-style:italic; color:var(--muted); font-size:16px; border-left:2px solid var(--accent); padding-left:14px;}

section{max-width:1000px; margin:0 auto; padding:64px 6vw;}
section.tight{padding-top:0;}
.section-label{font-size:13px; letter-spacing:1px; text-transform:uppercase; color:var(--muted); font-weight:600; margin-bottom:30px;}
h2.section-title{font-family:var(--serif); font-weight:normal; font-size:28px; margin-bottom:14px; max-width:680px;}
p.section-intro{font-size:15px; color:var(--muted); max-width:620px; margin-bottom:30px;}

/* Agent flow */
.flow-wrap{border-top:1px solid var(--line); border-bottom:1px solid var(--line);}
.flow{display:flex; align-items:stretch; gap:0; margin-bottom:20px;}
.flow-step{flex:1; background:#fff; border:1px solid var(--line); border-radius:var(--radius); padding:22px; position:relative;}
.flow-step + .flow-step{margin-left:20px;}
.flow-tag{font-family:var(--mono); font-size:11px; color:var(--accent-dark); background:var(--accent-tint); display:inline-block; padding:2px 8px; border-radius:4px; margin-bottom:12px;}
.flow-step h3{font-size:16px; font-weight:600; margin-bottom:6px;}
.flow-step p{font-size:13px; color:var(--muted);}
.flow-arrow{align-self:center; color:var(--muted); font-size:20px; padding:0 4px;}
.contrast-line{font-family:var(--serif); font-style:italic; font-size:16px; color:var(--ink); text-align:center; padding-top:8px;}
.phase-label{font-size:13px; font-weight:600; color:var(--ink); margin:0 0 14px;}
.phase-label span{color:var(--muted); font-weight:400;}
.phase-divider{display:flex; align-items:center; justify-content:center; margin:28px 0; color:var(--muted); font-size:20px;}
@media (max-width:720px){
  .flow{flex-direction:column;}
  .flow-step + .flow-step{margin-left:0; margin-top:14px;}
  .flow-arrow{transform:rotate(90deg); align-self:center;}
  .phase-divider{transform:rotate(90deg);}
}

/* Before/after */
.outcomes{display:grid; grid-template-columns:1fr 1fr; gap:var(--gap);}
.outcome-card{background:#fff; border:1px solid var(--line); border-radius:var(--radius); padding:24px; transition:box-shadow .2s ease, transform .2s ease;}
.outcome-card:hover{box-shadow:0 6px 20px rgba(26,26,30,0.06); transform:translateY(-2px);}
.outcome-row{display:flex; justify-content:space-between; gap:16px; padding:10px 0; border-bottom:1px solid var(--line); font-size:14px;}
.outcome-row:last-child{border-bottom:none;}
.before{color:var(--muted);}
.after{color:var(--accent-dark); font-weight:500;}
@media (max-width:720px){ .outcomes{grid-template-columns:1fr;} }

/* Video / content */
.video-card{background:var(--ink); border-radius:var(--radius); overflow:hidden; display:flex; align-items:center; gap:20px; padding:22px; color:#f2f0eb;}
.video-thumb{width:120px; height:74px; border-radius:6px; background:linear-gradient(135deg,#2a2a30,#1a1a1e); flex-shrink:0; display:flex; align-items:center; justify-content:center; border:1px solid #3a3a40;}
.play{width:0; height:0; border-top:8px solid transparent; border-bottom:8px solid transparent; border-left:13px solid var(--accent);}
.video-meta .badge{font-family:var(--mono); font-size:11px; color:#c9a488; margin-bottom:6px; display:block;}
.video-meta h3{font-size:16px; font-weight:500; margin-bottom:4px;}
.video-meta p{font-size:13px; color:#a8a6a0;}
.video-note{font-size:12px; color:var(--muted); margin-top:12px;}

/* Proof / case studies */
.proof-grid{display:grid; grid-template-columns:1fr 1fr; gap:var(--gap);}
.proof-card{background:#fff; border:1px solid var(--line); border-radius:var(--radius); padding:26px;}
.proof-tag{font-size:11px; text-transform:uppercase; letter-spacing:1px; color:var(--accent-dark); font-weight:600;}
.proof-card h3{font-family:var(--serif); font-size:21px; margin:8px 0 10px;}
.proof-card p{font-size:14px; color:var(--muted); margin-bottom:12px;}
details{border-top:1px solid var(--line); margin-top:12px; padding-top:12px;}
summary{cursor:pointer; font-size:13px; color:var(--accent-dark); font-weight:500; list-style:none;}
summary::-webkit-details-marker{display:none;}
summary::after{content:" +"; }
details[open] summary::after{content:" \2013";}
details p{margin-top:10px; font-size:13px; color:var(--muted);}
@media (max-width:720px){ .proof-grid{grid-template-columns:1fr;} }

.case-study{background:#fff; border:1px solid var(--line); border-radius:var(--radius); padding:36px; margin-bottom:var(--gap);}
.case-study h2{font-family:var(--serif); font-weight:normal; font-size:26px; margin-bottom:16px;}
.case-study p{font-size:15px; color:var(--muted); margin-bottom:16px; max-width:720px;}
.case-study p strong{color:var(--ink);}
.case-study .proof-tag{margin-bottom:10px; display:inline-block;}
.stat-row{display:grid; grid-template-columns:repeat(3,1fr); gap:var(--gap); margin:24px 0;}
.stat-card{border:1px solid var(--line); border-radius:var(--radius); padding:18px; background:var(--accent-tint);}
.stat-card .num{font-family:var(--serif); font-size:26px; color:var(--accent-dark);}
.stat-card .label{font-size:12px; color:var(--muted); margin-top:4px;}
@media (max-width:720px){ .stat-row{grid-template-columns:1fr;} }

/* Funnel */
.funnel-wrap{background:#fff; border-top:1px solid var(--line); border-bottom:1px solid var(--line);}
.funnel-cards{display:grid; grid-template-columns:repeat(3,1fr); gap:var(--gap);}
.fcard{border:1px solid var(--line); border-radius:var(--radius); padding:24px; transition:border-color .2s ease;}
.fcard:hover{border-color:var(--accent);}
.fcard .num{font-family:var(--mono); color:var(--accent-dark); font-size:13px; margin-bottom:10px;}
.fcard h3{font-size:18px; margin-bottom:8px;}
.fcard p{font-size:13px; color:var(--muted);}
.fcard .price{display:inline-block; margin-top:12px; font-size:14px; font-weight:600; color:var(--accent-dark);}
@media (max-width:720px){ .funnel-cards{grid-template-columns:1fr;} }

/* Offer / pricing cards */
.offer-grid{display:grid; grid-template-columns:repeat(3,1fr); gap:var(--gap);}
.offer-card{background:#fff; border:1px solid var(--line); border-radius:var(--radius); padding:28px; display:flex; flex-direction:column;}
.offer-card.highlight{border-color:var(--accent); box-shadow:0 6px 20px rgba(176,82,44,0.08);}
.offer-card h3{font-family:var(--serif); font-size:20px; margin-bottom:10px;}
.offer-card .price{font-size:22px; font-weight:600; color:var(--accent-dark); margin:12px 0;}
.offer-card .price small{font-size:12px; font-weight:400; color:var(--muted); display:block; margin-top:2px;}
.offer-card ul{list-style:none; margin:14px 0; flex-grow:1;}
.offer-card li{font-size:13px; color:var(--muted); padding:6px 0; border-top:1px solid var(--line);}
.offer-card li:first-child{border-top:none;}
@media (max-width:820px){ .offer-grid{grid-template-columns:1fr;} }

/* Article list / cards */
.article-grid{display:grid; grid-template-columns:1fr 1fr; gap:var(--gap);}
.article-card{background:#fff; border:1px solid var(--line); border-radius:var(--radius); padding:24px; text-decoration:none; color:var(--ink); display:block; transition:border-color .2s ease, transform .2s ease;}
.article-card:hover{border-color:var(--accent); transform:translateY(-2px);}
.article-card .track{font-family:var(--mono); font-size:11px; color:var(--accent-dark); background:var(--accent-tint); display:inline-block; padding:2px 8px; border-radius:4px; margin-bottom:12px;}
.article-card h3{font-family:var(--serif); font-size:19px; margin-bottom:8px; font-weight:normal;}
.article-card p{font-size:13px; color:var(--muted); margin-bottom:10px;}
.article-card .meta{font-size:12px; color:var(--muted);}
@media (max-width:720px){ .article-grid{grid-template-columns:1fr;} }
.article-grid.cols-3{grid-template-columns:1fr 1fr 1fr;}
@media (max-width:900px){ .article-grid.cols-3{grid-template-columns:1fr 1fr;} }
@media (max-width:720px){ .article-grid.cols-3{grid-template-columns:1fr;} }

/* Article / long-form page */
.article-hero{max-width:760px; margin:0 auto; padding:64px 6vw 20px;}
.article-hero .track{font-family:var(--mono); font-size:11px; color:var(--accent-dark); background:var(--accent-tint); display:inline-block; padding:2px 8px; border-radius:4px; margin-bottom:16px;}
.article-hero h1{font-family:var(--serif); font-weight:normal; font-size:36px; line-height:1.3; margin-bottom:14px;}
.article-hero .meta{font-size:13px; color:var(--muted);}
.prose{max-width:760px; margin:0 auto; padding:20px 6vw 64px; font-size:17px;}
.prose p{margin-bottom:20px;}
.prose h2{font-family:var(--serif); font-weight:normal; font-size:24px; margin:36px 0 16px;}
.prose blockquote{border-left:2px solid var(--accent); padding-left:18px; font-family:var(--serif); font-style:italic; color:var(--muted); margin:24px 0;}
.prose .cta-block{background:var(--accent-tint); border-radius:var(--radius); padding:24px; margin-top:40px;}
.prose .cta-block p{margin-bottom:14px; color:var(--ink);}

.contact-grid{display:grid; grid-template-columns:1.1fr 0.9fr; gap:var(--gap); align-items:start;}
@media (max-width:760px){ .contact-grid{grid-template-columns:1fr;} }

/* Simple form */
.form-grid{display:grid; gap:16px; max-width:520px;}
label{font-size:13px; font-weight:600; margin-bottom:6px; display:block;}
input, textarea, select{width:100%; padding:11px 14px; border:1px solid var(--line); border-radius:8px; font-family:var(--sans); font-size:14px; background:#fff;}
input:focus, textarea:focus, select:focus{outline:none; border-color:var(--accent);}
textarea{min-height:120px; resize:vertical;}
.form-note{font-size:12px; color:var(--muted); margin-top:6px;}

/* Legal / prose-only pages */
.legal{max-width:760px; margin:0 auto; padding:64px 6vw;}
.legal h1{font-family:var(--serif); font-weight:normal; font-size:32px; margin-bottom:20px;}
.legal h2{font-family:var(--serif); font-weight:normal; font-size:20px; margin:28px 0 10px;}
.legal p, .legal li{font-size:15px; color:var(--muted); margin-bottom:12px;}
.legal ul{padding-left:20px;}

footer{padding:36px 6vw; color:var(--muted); font-size:13px; border-top:1px solid var(--line);}
.footer-wrap{max-width:1100px; margin:0 auto; display:flex; justify-content:space-between; align-items:center; flex-wrap:wrap; gap:12px;}
.footer-links a{color:var(--muted); text-decoration:none; margin-left:18px; font-size:13px;}
.footer-links a:hover{color:var(--ink);}
@media (max-width:640px){ .footer-wrap{flex-direction:column; align-items:flex-start;} .footer-links a{margin:0 18px 0 0;} }